OWNLOOKS

We created professional customization as an industry it didn’t exist before us.

One Atelier
19 Years. Every Piece Through the Same Hands.

Since 2007, we've been creating exclusive custom accessories and phones at the intersection of technology and art. During this time:
We've created over 2,000 unique projects and a huge number of mass-produced ones.
The geography of our website visitors has expanded to 80 countries.
Our works have been purchased as gifts for global superstars, heads of state, and members of royal families.
We've created professional customization as an industry.

2009

First OEM commission for a world-known brand. The name on the product was not ours. The craft was.

* SimaPhone,
brand DENIS SIMACHEV.
October, 2009
Baselworld, Basel. Our work alongside Patek Philippe and Rolex. Not by accident.
*First BASELWORLD exhibition.
Basel Switzerland. March 2016
2016

2025

The world's first iMac M3 customised in 24K gold
and carbon fiber.

THE PHILOSOPHY
Not Luxury. Mastery.
  • Max Krakovtsev
    Founder, Art Director & Development
    "We do not use the words luxury, status, or prestige. Because things that are genuinely extraordinary do not need those words."
  • Ivan Sadovnikov
    Director of International Development
    "Our work is like a masterfully made watch: unique in quality, invisible to those who do not understand, and invaluable to those who do."
Your commission reflects you. We simply create the form for it.
Your commission reflects you.
We simply create the form for it.

Today:
19 years.

Royal families. Global icons. Every piece still made by hand.
since 2007
Thank you for choosing us!
Go to the Atelier